With a passion for working with brilliant and successful teams, I've spent 17+ years learning the ins and outs of digital work. Working with large develpoment teams to small design teams I've been lucky to work with and succeed with really great people.
Having worked with and for such major brands like McCann Worldgroup, American Express and most recently for major brands like Mastercontrol, FranklinCovey, and Filevine. I've also started my own company and learned how hard it can be to build something from scratch.
Brand Development
Building brands or helping to re-align can be a challenge, from buyoff, to company adoption it takes some time but the rewards can be huge when done right.
Creating a cohesive go-to-market plan is fraught with hurdles but I've led massive global rollouts to small ABM plays, they all have their usage.
Design Systems
Sometimes you need a large design system (atomic design) and sometimes just the nuts and bolts. But it never hurts to be organized and looking at everything the same way.
I've boosted user engagement by 200%, Improved CTR and Conversion by 20%. After running 100's of tests you learn what works and doesn't, although you never can stop learning.
Product Marketing
Create unique customer focus GTM campaigns and product roadmaps for verticals in Sass, Finance, Corporate Leadership, Legal tech and QMS platforms
Teams from 2-50 I've worked with them all and I love mentoring and creating collaborative work environments. I pride myself on being able to work with anyone (I'm not just saying that :)
Work Experienve
Filevine ~ Senior Director Digital Experience / Brand
2022-2023
Voicesignals ~ CMO/VP of Product
2020-2022
Mastercontrol ~ Senior Director of Digital
2018-2021
Franklincovey ~ Global Director of Digital
2014-2018
American Express ~ Senior Manager UX
2013-2014
McCann Worldgroup ~ Experience Planner UX
2010-2013
Black Diamond Equipment ~ Athlete Manager
2006-2010
Contract work to full time employment I'm open to all opportunities and would love to discuss your needs and help.
View my resume